This comes after recent reports suggest that commercial property finance saw a steep decline in 2016.
The venture follows the launch of London Money Loans last year, which provides secured loan booking services to mortgage advisers.
The Home Builders Federation is the body of the private sector homebuilding industry in England and Wales and its members are responsible for 80% of housing output each year.
The high net worth brokerage has launched a new website as part of the rebrand.
Sturgess’ official last day is 19 May, however he is away on a combination of annual holiday and garden leave until then.
Due to the reduction in mortgage tax relief landlords need to raise rents by 20% according to the Residential Landlords Association, amounting to £179 per month.
Previously the lender said it took brokers 30 minutes to go through the application stage.
Sanders has been chief executive since the company started in 2011, then known as Omni Capital Partners.