17 March, 2008
Leadbay has lowered the maximum loan-to-value (LTV) borrowers can opt for in a bid to generate better quality leads.
The adjustments have been made to give brokers the best chance of converting the lead in today's changing marketplace.
Purchase and remortgage leads will remain at 100 per cent LTV while the maximum amounts on all other lead types have been reduced as follows:
“Lower LTVs will give advisers a much greater chance to place the business and make money off the leads they have bought."
Further to this, if the lead is a hoax or the borrower is uncontactable, Leadbay will refund the amount that the adviser has paid.