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DAILY TELEGRAPH Thailand's PTT trumps Shell with £1.22bn offer for Cove - Wed, 23 May 2012 10:21:09 GMT
Thailand's PTT trumps Shell with £1.22bn offer for Cove - Wed, 23 May 2012 10:22:55 GMT
FINANCIAL TIMES Morgan Stanley subpoenaed over IPO - Tue, 22 May 2012 18:10:04 GMT
Morgan Stanley subpoenaed over IPO - Tue, 22 May 2012 23:25:24 GMT
BBC NEWS BBC News - Business - Wed, 23 May 2012 10:07:25 GMT
BBC News - Business - Wed, 23 May 2012 09:33:05 GMT
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Product and service more important than price
Advisers voted product and service as the most important factors in determining which provider they would recommend for Business Protection, according to a recent survey conducted by Friends Provident.
Only 17% of respondents voted price as the most influential factor, compared to 48% for product and 33% for service.
The survey was conducted during the Online Seminar on Business Protection, called Building a Case for Business Protection, held by Friends Provident in December. Over 200 advisers viewed the Seminar live on the day.
Mark Jones, head of protection marketing, at Friends Provident, said: “The survey results highlighted the difference in the key drivers between the Business Protection and individual market. Our product was designed with these drivers in mind to specifically meet the needs of both advisers and their clients.”
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