Key Retirement has appointed Mark Blanchfield as director of specialist lending.
Blanchfield will focus on mainstream lending for those wanting to borrow into and in retirement.
He will be responsible for developing Key’s specialist mortgage desk service aimed at addressing the needs of older borrowers turned down by high street lenders.
Blanchfield, who was previously director at My Equity Release Expert, has over 20 years of financial services experience and has wide expertise in advising on developing specialist retirement propositions.
He said: “I am delighted to be joining the team at Key Retirement.
“Having spent a significant part of my career specialising in the retirement market this role represents a fantastic opportunity to work with the acknowledged leader in the sector.”
Will Hale, business development director at Key Retirement Group, said: ‘Mark is an important addition to our team.
“Mark has a proven track record of building successful telephone advice teams and his insight and experience will be invaluable as we look to rapidly expand this area.”