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Ageas Protect and Paradigm announce strategic partnership

Nia Williams

March 18, 2011

Following recent account management appointments to support Ageas Protect’s continued growth strategy in the IFA market, this latest relationship signifies the focus and commitment the protection brand places on developing mutually beneficial partnerships.

In just the last 12 months alone, Ageas Protect has grown its customers by 90%, now providing cover to over 120,000, as well as increasing its IFA market share to 6.4% (Q4 2010, compared with 4.3% in Q4 2009). In addition, Ageas Protect has recently launched its ‘Low Start’ cover, giving customers the opportunity to buy much more protection for the premium they can afford today – with many customers getting 50% more cover, as well as receiving the top 5 Star Rating from Defaqto for its Income Protection and Critical Illness covers.

Commenting, Paul Hogarth, senior partner at Paradigm Partners said: “I’m delighted that Ageas Protect will be a strategic partner in 2011… I look forward to an extremely productive year ahead with Ageas Protect working with us, side by side.”

Martin Werth, managing director of Ageas Protect added: “It’s been a great start to 2011 for Ageas Protect, and we will continue to strive to provide Paradigm, its advisers and their customers the highest standards of product quality and innovation.”


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