Launched in 2016 by ex-MD of CitiGroup, Sebastien Goldenberg, and serial property entrepreneur, Nick Marr, TheHouseShop was created with the aim of bringing the entire property market under one roof.
Brailsford who joined Pepper in 2016, will manage a team of regional development managers, who will be tasked with supporting brokers to grow their business by helping more clients with specialist circumstances.
He said Fluent has seen more enquiries for complex cases and technology will help firms deal with these.
Whitear joins following his time at Kensington and Fleet Mortgages, where he fulfilled distribution and account manager positions.
Total life business volumes from both appointed representative (AR) firms also increased, with £13.43 million of life application commissions (up 5%) and £10.98 million of life completion commissions (up 4%).
The mortgage removes the stamp duty trigger by not requiring the parent or family member to be named on the deeds.
They will now be able to access Together’s first charge and specialist buy-to-let mortgages through the lender’s online portal, My Broker Venue (MBV).
It will be providing flexible space with approximately 51 units. The facility will help finance the site acquisition of the asset, situated in Ladbroke Grove, a growing hub for entrepreneurs and SMEs.
The average Welsh homemover is 39 and has a gross household income of £48,000.
The lender saw new mortgage lending rise by 11% to £1.6bn, while its traditional buy-to-let lending was up by £96m to almost £1.5bn.