This renewed deal reflects the success of the UK’s largest insurer’s previous multi-million pound contract with Barclays, announced in 2005.
Aviva and Barclays are committed to driving product and proposition development to continue to provide and build exceptional products and propositions for Barclays’ customers. Both will benefit from the continued relationship, combining the insurer’s scale and expertise in underwriting, product, marketing and claims servicing with Barclays expansive 14 million retail customer base and excellent distribution channels.
Igal Mayer, chief executive, Aviva UK general insurance, said: “We’re delighted Barclays has renewed its contract with Aviva, which further demonstrates our commitment to increasing our position in the general insurance market.
“This deal is a testament to the good relationship we have enjoyed over the last five years, building a mutually beneficial partnership which is profitable and continues to grow.”