Bright Grey reveals yearly growth

Amanda Jarvis

February 17, 2006

This is from £18.5m in 2004, and adviser market share grew to 6.5% (at the end of September 2005).

Bright Grey chief executive David Robinson said:
“Against the backdrop of a very competitive, contracting protection market in 2005, Bright Grey continues to go from strength to strength. We have focused on offering the right product supported by the right people and service proposition, and we are obviously getting it right.

“We are focused on growing the protection market by supporting advisers and helping them to close the protection gap. Through our flexible menu product with its added-value services such as our Helping Hand, we aim to make it easier for advisers to help their clients see the importance of protection and the options available to them.

“Our new extranet, launched in January 2006, has been very well received and is contributing to a strong start for us in 2006. It makes the lives of financial advisers simpler, by streamlining the processes at the same time as helping us to manage greater volumes of business more cost efficiently.

“Although the environment will remain competitive, we see the outlook for the protection market in 2006 as very positive and we are confident that the Bright Grey product and our service proposition will enable us to continue to grow sales and our market share. We have already seen evidence that our extranet is reinforcing existing relationships with advisers and making it easier for those who haven’t done business with us in the past to use Bright Grey for the first time.”

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