Fluent Protect has a proprietary software built by its in-house tech team, led by group chief technology officer Steve Strickland-Wright.
This is the first major deal for Lifecover.com since it came under new ownership in January.
Sarah Watts, head of intermediary, Legal & General, General Insurance, said: “We are thrilled to announce the addition of GI Club to our learning and development hub for advisers.”
The news follows Trussle’s recent appointment of Jon Nixon as head of protection and ancillaries, as the company moves to make protection a core offering of its service.
Nearly a third (29%) of homeowners said that their mortgage provider seemed the “easiest option” at the time.
An estimated 8.3 million uninsured adults are now considering income protection, according to LV=.
Life insurance, critical illness and income protection claims caused by coronavirus have totalled £12.1m since the start of the pandemic, according to LV=.
Watch the latest ‘head-to-head’ debate with Robert Sinclair, chief executive at the Association of Mortgage Intermediaries, and Richard Kateley, head of intermediary development at L&G.
Cirencester Friendly has revealed it paid 94% of claims in 2020, maintaining its 10-year average.
Sesame Bankhall Group has appointed Emma Thomson to the newly created role of head of protection and general insurance propositions.