Dave Bexon, previously group sales and marketing director at housebuilder Redrow, has joined protech firm Yourkeys.
Bexon will be aiming to expand Yourkeys’ customer base with housebuilders and estate agents nationwide.
Yourkeys is a transactional platform for housebuilders and estate agents that automates all of the upfront data required to process property sales.
In early January it completed the UK’s first ‘fully digital’ end-to-end transaction in 11 days.
Riccardo Dawson, chief executive at Yourkeys, said: “We’re a young, entrepreneurial company that’s challenging the status quo of the home buying process.
“The experience that Dave brings to the company is massively important to us for the next leg of our journey.
“He brings incredible insights and experience to supplement our team, and we’re really looking forward to crafting a world class company with his feedback, challenges and advice.”
Bexon added: “The Yourkeys technology is a step ahead of anything else in the industry.
“It speeds up the process, gives buyers a better user journey and everyone can track progress in real-time.
”The current process for house sales is a shambles, it’s far too convoluted and stressful.
“Customers are now demanding a more seamless journey and the market has been desperate for a system that ties together all the pieces.
“Yourkeys has finally delivered a 21st century solution and I can’t wait to be a part of it.”