Keith Street has been appointed as The Mortgage Lender’s chief commercial officer eight months after leaving The Northview Group.
Street (pictured) has over 20 years’ experience in financial services, having been sales and marketing director at The Mortgage Business, head of Kensington Mortgages and vice chairman of group lending at The Northview Group.
At TML he will take responsibility for its distribution strategy and sales team, with input into the marketing and product functions. His appointment is subject to regulatory approval.
Street said: “I want to work with people I like and have huge respect for the senior management team at The Mortgage Lender.
“I feel I’ve got a contribution to make and am excited by the opportunity to help the team drive business growth and deliver against its strategic objectives.”
He will report to deputy chief executive Peter Beaumont.
Beaumont said: “We’re very proud Keith has decided to join The Mortgage Lender at this exciting time.
“Having someone of his calibre on board will be invaluable in directing every aspect of our growth strategy and helping the business achieve its ambitious plans.”
It’s been a year of change at The Mortgage Lender.
In June TML rebranded with the strapline ‘real life lending’.
The lender has hired a number of field and telephone BDMs. These are being paired up to build better relationships with intermediaries and support outbound campaigns for product-related marketing.
Meanwhile the marketing team has expanded from one to three with the appointment of Fraser MacDougall as head of marketing and product and Fraser Brown as marketing and product executive.
The Mortgage Lender caters for the employed, self-employed, those with impaired credit, lending into retirement and buy-to-let investors.