EXCLUSIVE: Ray Bohringer’s Financial Media Group buys stake in guarantor loan comparison website
Financial Media Group has purchased a 50% stake in online comparison website ‘Guarantor Loan Comparison’.
Financial Media Group is a specialist broker in unsecured and guarantor loans headed by chief executive Ray Bohringer.
Bohringer said: “We are very excited about our partnership with Guarantor Loan Comparison, which over the last three years has established itself as the one of the largest comparison websites for guarantor loans in the UK.
“With a strong foothold in the market, it gives us a healthy position in the industry to liaise and negotiate with other guarantor lenders.
“With the site’s proven track record for generating organic traffic and direct enquiries, it fits in well with FMG’s lead generation ambitions.”
Bohringer was formerly a partner at mortgage packager ICMG, which processed 500 mortgages per month at its peak and was sold to Bear Stearns in 2006.
Financial Media Group already owns SUCO and MASA, online businesses that package leads for guarantor lenders, as well as Clearfunder, a commercial loan lead generator.
Daniel Tannenbaum, founder of Guarantor Loan Comparison, said: “’I have worked with Ray and the FMG team for some time now and have been impressed with their knowledge of the guarantor loan space.
“A strategic partnership aimed at maximising the sites potential was an obvious fit.”