Foundation Home Loans has appointed Cheryl Power (pictured) as regional account manager for the North.
Cheryl previously spent five years at Aldermore Bank as business development manager where she was responsible for the business growth and led campaigns for the Home Counties region.
Cheryl Power said: “Foundation Home Loans stood out as a company that is truly committed to helping meet its customer’s specific needs, with an innovative approach to lending and advice.
“In my new position, I’m looking forward to bolstering my own experience and bringing this to the business at a time when the sector is undergoing so much exciting change.”
Jeff Knight, marketing director at Foundation Home Loans, added: “Cheryl’s industry knowledge will play a pivotal role in our expansive and successful growth plan.
“Her past experiences demonstrate both a key industry know-how as well as unquestionable people and business development skills; a combination that is very exciting for us to welcome to the team at this stage.”