So-called robo adviser Mortgage Gym has received investment from price comparison site GoCompare.
Following the investment the GoCompare website will provide customers with access to MortgageGym’s service, which offers eligibility matching in 60 seconds and allows homebuyers to complete their entire application online in 15 minutes.
John Ingram, founder and chief executive of MortgageGym, said: “There is an overdue need for an end-to-end digital solution to change the distribution landscape of the UK’s mortgage market.
“This significant commitment from GoCompare ensures that MortgageGym will be able to drive that transformation with one of the UK’s leading financial services comparison websites.
“GoCompare has brought transparency for consumers when researching other financial services products.
“Consumers deserve that same transparency, ease and clarity in accessing mortgages. MortgageGym does just that in real-time, by matching consumers with lenders and products that they can afford.”
Mortgage Gym is integrated with Experian’s consumer credit files.
Matthew Crummack, chief executive of GoCompare, said: “We look forward to being able to offer our customers transparent and rapid access to mortgage advice through our partnership with MortgageGym.”