Halifax partners with YouTubers to promote money management

Ryan Bembridge

July 21, 2017

Halifax has signed a deal with teenage YouTube vloggers ‘Ambi’, ‘Evie’ and ‘Oscar’ to promote smart saving, spending and staying safe online.

The trio, two of which are 14 and one is 15, are posting videos with the aim of educating young people about money matters.

Nick Williams, managing director for consumer digital at Halifax, said: “Managing your money is important whether you’re 11 or 111.

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“We recognise the challenge of helping to educate our youngest customers and the vloggers have been brilliant by sharing their stories to give their peers the confidence to look after their money today and in the years to come.”

The most well known vlogger partnering with Halifax, AmbiC, from West Yorkshire said: “I’ve teamed up with Halifax to talk to other teenagers about money matters that we tend not to stop and think about.

“My vlogs cover a few money basics and offer tips and advice.

“I hope they will help other teens understand money matters a bit more, and get them to think about the choices they make when it comes to managing their own finances.

“I think it’s important that we learn how to save, spend and look after our money wisely.”

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