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Holiday lets – ‘school’s out for Summer’

Jacqui Turner

July 27, 2021

Jacqui Turner (pictured) is BDM Northern Region at Harpenden Building Society

Much to the relief of students, parents and teachers all across the country, the school holidays are here!  Due to the ongoing travel restrictions however, families aren’t jetting off overseas as they might have done pre-COVID but opting to take time off in more traditional locations closer to home instead.

Demand for holiday lets

According to the Sykes Holiday Cottages 2021 Staycation Index, almost four in five of us plan to enjoy a holiday on home soil this year – with most Brits choosing the UK for their main summer break.

This has created unprecedented demand for holiday accommodation but what opportunities does this create for savvy investors looking to optimise this situation? Purchasing a holiday let in a prime holiday location, whether established or up and coming, is a strong option for maximising returns and is creating increased demand for specialist holiday let mortgages.

Location, location, location

Certain holiday let locations have always been popular, with some ‘hot spots’ like Devon, Cornwall and the South Coast being referred to as ‘honeypot sites’ attracting throngs of tourists.  There is, however, a swing towards holiday makers booking accommodation in quieter, more peaceful, alternative locations fuelling demand for holiday lets in these new ‘in favour’ locations.

Staycation destinations in the north of England are particularly in vogue. According to the same Index research, seven out of the 10 most popular staycation locations this year are found on a latitude level with Anglesey or further north.

The 10 most popular locations for the school summer holiday in 2021*

  1. Ambleside
  2. Whitby
  3. Troutbeck Bridge
  4. Weymouth
  5. Salcombe
  6. Windermere
  7. Dartmouth
  8. Benllech
  9. Grasmere
  10. Scarborough

*Sykes Staycation Index for 2021

Sourcing the right holiday let mortgage

Unlike many of the southern holiday hotspots the price of holiday let property hasn’t yet escalated to the same extent in some more northerly locations, so investors can still pick up a property bargain. With Harpenden’s new, improved holiday let products, both in regard to pricing and criteria, we’re already seeing increased interest from brokers and their customers wanting to buy holiday let properties in northern England where I’m based.

As well as better rates, (now: 2.99% – 2 year discount – ERC; 3.49% – 2 year discount – No ERC) Harpenden’s specialist product range includes the ability to purchase a property that would have previously been labelled a Consumer Buy to Let, as a Holiday Let, qualifying for the more attractive criteria that comes with this lending category.

Additionally, there are no restrictions on location for the property purchase giving wider buying options within England and Wales.

Manual underwriting provides a more in-depth review of the customer’s financial position and a greater opportunity for complex applications to be accepted (many high street lenders solely rely on the use of algorithms). Ideally the let property will be self-funding from the rental income, however in some cases we can also look  into an applicant’s income in more detail so there is greater opportunity to say ‘yes’! The customer’s earned income is considered from a range of sources in addition to salary, including their savings, investments and pension income when a lending decision is made.

Harpenden also takes a holistic view of the applicant’s financial circumstances to ensure they have surplus income and funds available to afford the mortgage and the holiday let running costs for up to three months – safeguarding the customers’ ability to repay the loan if the property is unexpectedly without visitors for short periods, protecting everyone involved.


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