Intelliflo to add protection to its advice portal
The capability will be embedded into Intelliflo’s existing Personal Finance Portal for advisers.
Intelliflo is already in design and build with a range of third party providers to add a number of features, as the capability will ‘red flag’ clients with high value assets or requirements that are not straight-forward, automatically directing them to their adviser to seek more personal advice.
Nick Eatock, Intelliflo’s executive chairman, said: “The government has already set out its commitment to opening up advice for consumers with low value assets.
“Our new service will aim to equip advisers with the tools to offer an automated function for people who want access to protection and investment solutions at low cost while ensuring that those who would benefit from personalised advice are identified and offered assistance.
“It’s a form of robo-advice that keeps the adviser central to the process. We have set up a working group with a number of adviser firms to help design the solution effectively.”