Jeni Browne: Landlords are one step ahead on coronavirus
Landlords are one step ahead when it comes to navigating the coronavirus pandemic, Jeni Browne, BDM at Mortgages for Business outlined on Accord Growth Series’ 50th podcast.
Browne believes that the resilience of landlords means they will simply adapt their business models to ensure success.
Moreover, Browne outlined that the majority of landlords she works with were able to avoid rental deferrals by having open and honest conversations with their tenants.
During the podcast, Browne also pointed out that while rental prices in London are declining, the capital remains the preferred option for younger tenants.
She added that many landlords are implementing options such as shared workspaces to ensure they meet the changing needs of a workforce based at home.
Furthermore, Browne believes that lenders could support landlords more through increasing the number of webinars and virtual events.
Browne said: “We are all one big community trying to navigate this together and it would be great for lenders to get closer to their audience and see what it takes to be a successful landlord.
“There is an opportunity to make some really positive changes and it is a case of constantly reviewing what they have on offer and making smaller improvements just to slicken the process.”
Andy Millard, corporate account manager at Accord Mortgages, added: “As someone who knows the industry both from a professional and personal perspective, Browne has some incredible insight into how the buy-to-let market can work better and how brokers can make an impact and build their landlord client base.
“I especially liked her comment on how advisers can support clients by having honest conversations, being as transparent as possible and understanding the ‘art of the possible’ whilst overcoming the hurdles of uncertainty and increased regulations.”