Equity release adviser Key has created three roles in its corporate business development team, hiring Paula Huges as corporate business development director and Ian Chaplin as head of corporate sales.
Key has also appointed two account relationship managers, Carly Proudfoot and Sean Shiels.
Will Hale, chief executive at Key said: “Increasingly older consumers and the organisations that serve them are realising that equity release can help with the numerous financial challenges that people face so it is essential that we have the right people in place to service this growing market.
“Our corporate development team is integral to the future growth of our business as we prepare to step up to meet this need. I’d like to welcome Ian, Carly and Sean to the team.”
Chaplin brings more than two decades of experience in financial services to this new role, having previously worked as commercial director at ULS Technology and for Legal & General in various management positions.
Proudfoot has worked for 17 years in customer engagement roles, including at Key,and Shiels joins from Paymentshield where he has worked for almost seven years.
Hughes added: “Key’s corporate offering has a uniquely flexible structure that uses all of the Group’s capabilities to accommodate the varying ways in which organisations wish to engage with the equity release market.
“Bringing Ian, Carly and Sean onto the team will help us to broaden our reach and allow us to help more partners to build compelling propositions focused on excellent customer outcomes. I’m really pleased to be welcoming them to the team at such an exciting time.”