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Leeds appoints acquisition campaign manager

Sam Cordon

July 24, 2013

McBrearty has a wealth of marketing and campaign knowledge gained within a variety of different organisations, encompassing both Business to Consumer and Business to Business marketing.

She previously spent over 7 years as campaign manager at UNIT4 Business Software and prior to this was a marketing administrator at The Pensions Trust.

In her new role at Leeds Building Society, McBrearty is responsible for planning, implementing and evaluating multi-channel acquisition marketing campaign activity.

McBrearty said: ā€œIā€™m delighted to be joining Leeds Building Society at what I believe is a time of great development for the organisation.

ā€œI believe my knowledge and skills will ensure that marketing acquisition campaigns are delivered to achieve both business and creative objectives.ā€


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