LV= hits the road with equity release

The road shows will focus on professional connections and lead generation, and will also cover issues around State benefits and equity release. They will also give advisers access to a new and improved LV= marketing tool kit.

The first of nine road shows will kick off on 11 May in London and will feature presentations from the LV= equity release team, specialist equity release advisers and lead generation companies, plus Q&A sessions.

Vanessa Owen, LV= head of equity release, said: "The LV= road shows will demonstrate to advisers the benefits of equity release and how they can advise their clients more effectively on the opportunities it offers. Many people have equity tied up in their home that they could use to enhance their lifestyle, or simply to help make ends meet, and equity release can be a real benefit to those who want to unlock some of the value in their home."

Gwyn Airdrie, LV= head of equity release sales, said: Our first series of road shows and our marketing tool kit were a huge success with advisers in 2009. We've now had a great response to the invitations to our 2010 road shows, and have already had to add an extra date due to popular demand."

The LV= Equity Release road shows are taking place as follows:

May 11 - Village London Elstree, Centennial Avenue, Centennial Park, Elstree, WD6 3SB.

May 12 - Best Western Ivy Hotel, Writtle Road, Margaretting, Chelmsford, CM4 0EH.

May 13 - Best Western Reigate Manor Hotel, Reigate Hill, Reigate, RH2 9PF.

May 18 - Morning and afternoon road shows at De Vere Venues Daresbury Park, Chester Road, Daresbury, Warrington, WA4 4BB.

May 19 - Village Leeds South, Capitol Boulevard, Tingley, Leeds, LS27 0TS.

May 25 - Ramada Grange near Bristol, Northwoods, Winterbourne, Bristol, BS36 1RP.

May 26 - Holiday Inn Solihull, Homer Road, Solihull, B91 3QD.

May 27 - Hilton Strathclyde, Phoenix Crescent, Belshill, ML4 3JQ.

For more information on the events and for attendance details, financial advisers should contact Georgina Oxton at LV=, [email protected] 01462 446821.