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MAB partners with Generation Home as Help to Buy winds down

Jake Carter

December 9, 2021

Mortgage Advice Bureau (MAB) New Homes has partnered with Generation Home, with the intention to minimise market disruption as the Help to Buy scheme winds down.

The partnership will offer an alternative for both first-time buyers and developers as the government-funded scheme nears its ends.

Generation Home’s product portfolio will now be accessible through MAB New Homes specialist brokers.

Mobeen Akram, new homes account director at MAB New Homes, said: “Since 2013, buyers of new homes have been able to benefit from the hugely popular Help to Buy equity loan schemes.

“As the government prepares to exit the scheme in 2023, it is encouraging to see the industry working with the private sector to offer alternative ways that buyers with low deposits or limited income can still achieve home ownership.

“MAB are at the forefront of bringing these various initiatives to market, and our partnership with Generation Home perfectly complements our proactive strategy to engage with new and innovative solutions to support first time buyers and builders.”

Will Rice, founder and chief executive at Generation Home, added: “The Help to Buy scheme has shown that first-time buyers are an underserved segment of the mortgage market.

“With the scheme coming to an end, it is important to provide additional support and alternative solutions.

“There is a huge untapped market of people with non-traditional funding arrangements, and we are proud to be serving that demographic with a unique solution.”


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