Bristol-based agent Ocean has signed a two-year portal and software contract with Zoopla.
All 11 of Ocean’s branches will list on Zoopla, while sales employees will also have access to Alto as part of the agreement.
Central to the partnership will be harnessing Zoopla’s ability to connect Ocean to local homeowners and landlords who are considering listing their property for sale or rent.
The partnership will enable Ocean to build a bigger pipeline of new vendors and landlords, by providing market leading data on what their home is worth.
Meanwhile, Zoopla’s cloud-based customer relationship manager (CRM) software Alto will keep Ocean’s agents connected with vendors and landlords throughout their selling journeys.
Chris Moody, associate director at Ocean Estate Agents, said: “We are delighted to further our partnership with Zoopla enabling us to continue providing the best possible service to customers in Bristol and the surrounding areas, whilst presenting properties to even more potential buyers and tenants.
“We always strive to optimise technology whilst never losing the personal touch that Ocean has become synonymous with over the last 35 years.
“Working closely with Zoopla will enable our clients to have full access to their property case files whenever they want and wherever they are.
“The ability to monitor viewings, feedback, review offers and track sales progress will revolutionise the buying and selling experience, ensuring the whole process is more transparent, streamlined and simple.”
Andy Marshall, chief commercial officer at Zoopla, added: “Ocean is a truly dynamic local market leader and, like us, they have ambitious plans for growth.
“We’re looking forward to working closely with the Ocean team to support them with their goals and capitalise on the opportunities presented by the changing dynamics of the property industry.”