Hattie Tales (pictured) has joined Pure Retirement as a business development manager for the South from Equilaw.
She was shortlisted for ‘best business development manager’ at last year’s Equity Release Awards.
Tales said: “I am delighted to join Pure, I have always enjoyed working with the team on joint ventures and their company values and dedication to broker support fits well with how work.
“I have some big ideas for 2018, and coupled with the exciting ER market I cannot wait to get started!”
Pure Retirement hired three this January, with Chris Flowers moving into the role of head of distribution.
He said: “Hattie is a great fit for our company and our culture of putting the customer first.
“She will be a real asset to the team, enabling us to support more advisers in meeting the increasing demand from customers in the vastly growing lifetime mortgage market.”