Pure Retirement updates Marketing Toolkit

Jessica Nangle

August 22, 2019

Pure Retirement have added new features to their Marketing Toolkit.

The bespoke toolkit allows advisers to utilise Pure’s marketing team in creating and producing tailored marketing materials.

The latest updates include a quarterly report to the portfolio which gathers the key trends from the previous three months regarding demographic trends, customer behaviour changes and market developments, the information is then provided in a document.

In addition, Pure Retirement have added a pair of white label presentations for use by advisers.

Paul Carter (pictured), chief executive at Pure Retirement, said “As a company dedicated to helping advisers make the most of the opportunities the later life sector has to offer, it’s incredibly satisfying to continually develop our available resources and help them best reach their audiences.

“Our marketing team have been working tirelessly to bring new elements to our toolkit, and to be bringing new reports, videos and presentations to the market only a few months after launching our Digital Toolkit is a testament to the hard work being put into ensuring the wider market isn’t left wanting when it comes to materials, collateral and guidance to best communicate with their prospective target market.”

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