reallymoving.com acquires Homemove.co.uk

Michael Lloyd

March 21, 2018

Moving home comparison site reallymoving.com has acquired online property forum Homemove.co.uk, creating a space where its customers can ask questions and share opinions on all elements of buying, selling and renting property.

Fully incorporated into reallymoving.com, with a tab on the home page, are over 20,000 posts written by more than 12,000 existing members on a range of topics. These include legal issues and fees, price negotiations, mortgages and surveys.

Rob Houghton, chief executive of reallymoving.com, said: “reallymoving.com is a one stop shop for anyone moving home, so it makes sense to create a  forum where our users can interact with one another and ask questions of our professional panel too, who then have an opportunity to win new business.

“We’re excited about the potential of the forum to help us grow both our customer base and professional partnerships.”

From general discussions about whether first-time buyers should buy before Brexit, to specific questions about restrictive covenants and shared boundaries, the forum has tips and advice from fellow buyers and sellers across the country.

A new ‘AIBU’ or ‘Am I Being Unreasonable?’ thread has been added, inspired by the parenting website Mumsnet, where home movers can vent their frustrations about the often complicated process.

Brian Turner, founder of Homemove.co.uk, said: “We were looking for someone who could develop the Homemove community further and take it to the next level, not least through being able to integrate commercial services in a way that would benefit and support the existing community.”

reallymoving.com has also introduced a new panel of professionals from the conveyancing, surveying and removals sectors, who are on hand to answer users’ questions as they are submitted. Property professionals of all spectrums are invited to join the forum and contribute for free, driving new business leads.

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