Rental market activity remains robust despite lockdown pressures

Jessica Nangle

March 1, 2021

Rental market activity has remained robust during the current national lockdown, according to lettings supplier Blinc UK.

This is evidenced by the firm’s tenant referencing data, which shows just a 25% decrease in activity during January and February compared to the same pre-pandemic period in 2020.

Blinc UK says that despite the challenges of operating during a national lockdown, many agents it works with are processing the same volume of tenancies as they were at the beginning of last year.

Darren Bignall, director of Blinc UK, said: “Despite the introduction of a national lockdown on 4 January, many letting agents hit the ground running in the new year.

“Tenants’ desire to rent has been consistently high since the start of the year, during what can sometimes be a quieter time for the rental market.

“This led to many agents letting a high number of properties over a short period with a shortage of supply now starting to emerge.”

Bignall adds that with physical viewings being discouraged as a result of the pandemic, it’s becoming increasingly common for agents to let properties from an initial virtual viewing.

He added: “Considering the current Covid restrictions, it’s remarkable how many new tenancies have been completed so far this year.

“The lettings industry has adapted to a new way of working and has performed impressively in the face of the pandemic.”

In September 2020, Blinc UK acquired a 50% stake in Pink Chilli Software, a pre-tenancy software platform which allows agents to complete the whole move-in process anytime, anywhere, from any device.

Pink Chilli is helping agents to adapt to a post-COVID market as they can use it to complete the pre-tenancy process in a way that suits their existing working practices.

The software can be used to send landlord updates and manage payment requests with access to fully integrated referencing, rent guarantee, AML checks and deposit replacement.

Agents can also use their own tenancy agreements and addendum terms and conditions.

Bignall added: “In a busy market with an expectation for quick turnaround times, agents need access to technology which allows them to set-up new tenancies quickly and fits in with a new, more collaborative way of working.”

Pink Chilli has recently launched a global dashboard which allows agency chains to view tenancies across one or multiple branches, providing a better user experience for larger and centralised admin teams.

In addition, the platform is helping agencies to operate effectively under lockdown conditions with its tenancy to-do lists, which allow team members to add tasks, set reminders and ask colleagues to carry out pieces of work.

Bignall added: “The current landscape requires agents to operate in a more flexible way, taking into account different working patterns, locations and hours.

“Having the right software in place, which enables effective team-working despite people working at different times and in different locations, is essential for all letting agencies and particularly those with multiple branches and a high number of monthly move-ins.

“If an agency manages over 20 move-ins per month and it doesn’t have the right workflows in place, things can fall apart pretty quickly, causing problems with tenants and landlords.

“Being able to see and comment on all tasks in one place means agencies can keep on top of a growing workload while improving efficiency and productivity.”

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