Standard Life launches equity release service with Age Partnership

Michael Lloyd

March 19, 2019

Standard Life has partnered with equity release specialist Age Partnership, offering its service via the Standard Life brand. 

This further extends the range of Standard Life solutions advisers can access to support their clients.

Through the Standard Life equity release service, advisers will have access to lifetime mortgages, with and without a drawdown facility, interest-only lifetime mortgages and home reversion plans.

Advisers will receive introducer fees, plus access to Age Partnership’s team of partnership development managers.

Susie Logan, brand and marketing director at Standard Life, said: “This is an exciting new venture for Standard Life and we are delighted to be working with market leaders, Age Partnership.

“Since pension freedoms we are seeing so much diversity in the way people are accessing their life savings. By adding an equity release service, we are acknowledging that advised clients have an increasingly broad spectrum of financial planning needs.

“Equity release gives advisers another option for clients, offering them more flexibility and choice in how they spend their life savings, and, for many their property may be their biggest asset.”

Dan Baines, commercial director at Age Partnership, added: “We’re proud that Standard Life, who has such a strong history in life savings, has chosen Age Partnership to offer an equity release referral service.

“There are more products on the market than ever before, providing homeowners with flexibility on how and when they choose to access their property equity. We look forward to helping advisers via Standard Life, for many years to come.”

Age Partnership will be providing whole-of-market equity release advice along with guides and online calculator tools to support advisers when discussing equity release with clients.


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