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Strawberry Star lets consumers decide commissions

Sarah Davidson

March 24, 2015

Its own Estate Agent Evaluations Report, which was released today, reveals that three quarters (76%) of all UK consumers have had a negative experience with an estate agent, while this applies to nearly nine in 10 (88%) in London.

Dorian Beresford, Strawberry Star’s chief executive, said: “The level of unsatisfied customers here in the UK is astonishing and representative of the frankly abysmal service delivered by many in the industry.

“We feel it is our obligation to redress the balance and put the power back into the hands of the public by literally putting our money where our mouth is.

“No tie-in periods, no false promises and if the client is not delighted by our service they get to choose how much of our fee to pay.”

Strawberry Star also found that one in five (18%) people find who deal with agents said their number one frustration was dealing with agents who have more of an interest in receiving commission than finding the right property for the client.

Beresford added: “We put people over property and ensure every single one of our clients – whether owners, occupiers or investors from the UK and abroad – feel that they are receiving a personalised service and are dealing with people that genuinely care about what matters to them.

“This commitment stands throughout every stage of the buying, moving, selling and letting process.”


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