The promotion entitled “Hidden Gems” takes participants on a journey through West One’s web site to uncover ten key product messages hidden as gems within the text.
West One has launched the promotion using a wallpaper around the home page of www.MortgageIntroducer.com as the launch pad.
Duncan Kreeger, director at West One Loans, said: “We are always looking to ensure our brokers know and understand our products and our regular promotions are a fun way to remind people.
“We use email and social media channels to make sure we get to as many brokers as possible and obviously partnering with Mortgage Introducer will spread the net even further.”
Any player finding all ten gems will qualify to enter a prize draw.