Zoopla adds Gleeson to customer base

Jessica Nangle

January 10, 2020

Zoopla has added UK house builder Gleeson to its customer base, meaning Gleeson will advertise around 80 new developments per month.

The agreement with Gleeson follows other recent joiners such as Weston Homes in London and the South East and Duchy Homes in the North of England.

Zoopla have recently unveiled a new homes search experience which has delivered a 43% uplift in conversion rates for house builders and a Help to Buy calculator.

Alex Rose, director of Zoopla New Homes, said: “This is a strong start to 2020 and an indication of Zoopla’s ambitious growth plans for the rest of the year.

“We invested heavily in our new homes offering last year, developing a specialist new homes proposition to support house builders effectively and deliver maximum return on investment.

“This is now bearing fruit for our clients.

“Gleeson joining us is testament to our team’s in-depth understanding of the new homes sector as well as the benefits we deliver to our house builder partners.

“This new relationship also further strengthens our new build homes footprint across the UK, providing further choice for our house hunters.”

James Thompson, chief executive at Gleeson, added: “We are excited to be working with Zoopla as not only do they deliver great value for money, their team is also extremely knowledgeable in the new homes sector.

“Crucially, Zoopla’s innovative products and tools, coupled with their strong brand presence, allows us to specifically target our key customer base and market our homes successfully.

“We look forward to working with them as a trusted partner in 2020.”

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